Zillow adds Facebook apps, competes with Move, Inc.

Jun 23, 2011 Real Estate Advice

Since its inception, Zillow has always been apparently aimed at competing for traffic from large national sites like REALTOR.com. In a continued quest for the traffic lead in the real estate space, Zillow has released several new Facebook applications that create tabs on a Facebook business page.  The Listings app will create a My Listings tab which will show a REALTORs listings at no charge.

The difference between this and the current REALTOR.com tab is that those who are NOT paying for Enhanced listings from REALTOR.com are now able to put the listings on their fan page at no charge. Industry experts are waiting to see how many REALTORS will download the new apps to their Facebook page and utilize them.

Other FAcebook apps offered by Zillow include a Contact form, Reviews, and Local information.

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This entry was posted on Thursday, June 23rd, 2011 at 8:42 am and is filed under Real Estate Advice. You can leave a response, or trackback from your own site.

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